MONOGRAM – Alo Natural Espresso

Tamiru Tadesse didn’t come up through coffee in a typical way. Before Alo Coffee ever existed, he was a university teacher and electrical engineer who found himself drawn into the coffee world and quickly frustrated by how often quality and producers were overlooked. He saw how much potential Ethiopian coffee had, and how rarely that potential was truly rewarded.

Everything changed in 2020 when Ethiopia held its first-ever Cup of Excellence. Seeing producers finally recognized for outstanding work gave Tamiru the push he needed. Together with his wife, Messi, he started Alo Coffee in their home village of Alo, Bensa, with a simple but ambitious goal: prove that Sidama coffees could compete with the very best in the world.