Published by SpecialityCoffee.ca
Discover Hatch Coffee Roasters, one of Canada’s most innovative specialty coffee companies. Learn about their origin, scientific approach to roasting, and what makes their coffees uniquely sought after.
Hatch Coffee Roasters: A New Standard in Modern Coffee
At SpecialityCoffee.ca, we partner with roasters who not only craft excellent coffee but push boundaries within the specialty industry. Hatch Coffee Roasters, based in Markham, Ontario, is one of the most technologically advanced and quality-focused roasters in Canada. Unlike traditional roasters that rely heavily on intuition and experience, Hatch built its reputation on precision, scientific methodology, and an unwavering commitment to flavour consistency.
From their ultra-clean roasting facility to their approach to sourcing, Hatch redefines what a modern Canadian roaster can be. In this article, we explore their story, philosophy, and what sets them apart in today’s competitive specialty coffee landscape.
The Story Behind Hatch Coffee Roasters
Hatch Coffee Roasters was founded by Adrian Wong, a Toronto-based coffee enthusiast and entrepreneur with a strong background in engineering and quality control. His vision was simple but ambitious: build a roastery that treats coffee like a scientific craft, using modern tools and research-driven methods to unlock flavour potential.
Humble Beginnings with a Technical Vision
Before launching Hatch, Adrian spent years studying coffee extraction, roast profiling, and the chemical transformations that happen inside a roaster. He believed that Canadian coffee could reach new heights by adopting a more controlled, data-driven approach — one that prioritized consistency and transparency.
From the beginning, Hatch positioned itself as a roaster that:
- Measures everything
- Innovates constantly
- Rejects shortcuts
- Always chases clarity and sweetness
This combination of passion and scientific discipline quickly resonated with baristas, cafés, and home brewers across Canada.
Rapid Growth and National Recognition
Hatch’s commitment to precision helped them scale quickly. Within a few years, their coffees were featured on national competition stages, used by award-winning brewers, and stocked by premium cafés across the country. Their roasting facility became known for its state-of-the-art equipment, research-focused environment, and the unmistakable cleanliness and consistency of their coffees.
Today, Hatch is considered one of the most forward-thinking roasters in Canada — and their coffees consistently deliver exceptional results in both espresso and filter applications.
What Makes Hatch Coffee Roasters Special?
⭐ 1. A Science-Driven Approach to Roasting
Hatch’s roasting style is rooted in engineering principles and data analysis. Every variable — airflow, heat application, roast duration, bean density, moisture levels — is meticulously controlled to produce a flavour profile that is:
- Clean
- Sweet
- Transparent
- Consistent across batches
This analytical approach allows Hatch to unlock flavour nuances that might be lost in less controlled roasting environments.
⭐ 2. Cutting-Edge Equipment and Processes
Hatch roasts on Loring Smart Roasters, known for their remarkable heat control and low emissions. These machines allow the team to:
- Achieve unparalleled consistency
- Reduce roast defects
- Highlight delicate origin characteristics
- Improve environmental impact
They also invest in tools like:
- Colour analyzers
- Real-time roast logging software
- Moisture and density measurement devices
- Strict cupping protocols
The result: coffees that taste the same on day 1, day 30, and across every batch roasted.
⭐ 3. Transparent and Responsible Sourcing
Precision doesn’t stop at roasting. Hatch works closely with importers and producers who share their dedication to quality. Their sourcing philosophy focuses on:
- Clean, high-elevation lots
- Traceable and ethically purchased coffees
- Unique varieties such as Gesha, Pink Bourbon, and SL-series cultivars
- Experimental processing when flavour clarity is maintained
This combination of traceability and technical roasting makes Hatch coffees particularly appealing to enthusiasts who value purity and structure in their cups.
⭐ 4. Industry Leadership in Cold Brew Innovation
Hatch is arguably Canada’s most influential cold brew producer. Their premium cold brews — especially their ready-to-drink cans — are widely recognized for:
- Exceptional clarity
- Smoothness
- Natural sweetness
- Long shelf stability without compromising flavour
Their cold brew production is laboratory-level, involving controlled brewing environments, micro-filtration, and strict testing to ensure safety and quality.
⭐ 5. A Philosophy of Continuous Improvement
Hatch believes coffee excellence comes from iteration — not one-time success. They continually update roast curves, test new processing methods, and refine their approach as new research emerges. This commitment to evolution keeps them at the forefront of Canada’s specialty coffee scene.
The Hatch Coffee Experience: What to Expect in the Cup
While every coffee is unique, Hatch’s roasting signature is recognizable for its:
Cleanliness
Expect clarity of flavour, where tasting notes are distinct and well-defined.
Sweetness
Hatch focuses on developing sugars without introducing roastiness, resulting in naturally sweet cups.
Balanced Acidity
Their coffees highlight brightness in a controlled, elegant way — never harsh or sharp.
Precision
Each coffee tastes intentional, structured, and harmonious.
This makes Hatch ideal both for home brewers seeking consistency and for cafés looking to simplify their workflow with predictable, dial-friendly coffees.
Why We Chose to Partner With Hatch Coffee Roasters
At SpecialityCoffee.ca, our goal is to feature roasters who represent the peak of quality and innovation. Hatch fits that mission perfectly.
⭐ Unmatched Precision in Canada
Few roasters match Hatch’s technical rigor. Their ability to maintain consistency at scale is exceptional and aligns with our standards for premium coffee.
⭐ Alignment in Values
We share Hatch’s belief that transparency, traceability, and scientific craftsmanship lead to better coffee for everyone — from the farmers to the final consumer.
⭐ A Loyal, Growing Customer Base
Hatch coffees consistently perform well with experienced coffee drinkers and curious newcomers. Their reliability and clarity make them a favourite in our rotating selection.
⭐ Innovation That Elevates the Market
Whether through roast development research or cold brew breakthroughs, Hatch helps push Canadian specialty coffee forward — and we are proud to showcase their work.
Conclusion: Discover the Precision of Hatch Coffee Roasters
Hatch Coffee Roasters represents a new era of coffee craftsmanship in Canada — one built on science, innovation, and purity of flavour. Their approach elevates every cup, transforming coffee into a precise, expressive experience.
We are proud to feature Hatch at SpecialityCoffee.ca, offering Canadians access to one of the most refined roasters in the country.
